User blog comment:DJay32/On Writing Synopses/@comment-4060385-20140129040053/@comment-1988716-20140129170542

Well, I suppose it depends on the context. Though a synopsis almost always refers to just a straight-up description of what a story consists of and often what the main themes are. Its intention is always objective, and this Wiki's intention is objective (you don't see encyclopedias trying to convince readers to buy, like, history books or become members of government; they are just there to tell readers about the stuff for information's sake, and the funny thing is that's often all it takes to get people's interest).

For contexts where an author wants to get readers interested, you might call it a blurb, hook, teaser, or just plain an advertisement.

My point with this blog post was to emphasize that our Wiki is an encyclopedia for the Fear Mythos. It is meant to be objective. There are plenty of other contexts to try and win readers over, such as the forum (or even the Wiki's own forum, which is never used), or other communities, or the Facebook group (or the Facebook page!), or Tumblr. Though advertising is hard and I can't guarantee people will be interested. But the point is there is no easy way, and this Wiki shouldn't be used for it in the first place.

Though I will say, again, that oftentimes simply talking about a story in objective terms (for information's sake) is all it takes to get a reader interested. Authors who don't like giving spoilers might have some issues with that, but frankly an author who has to depend on the spoilers of a plot twist as their main selling point for their story probably hasn't written a very good story to begin with.